Social Media: Should You Cross Post?

Cross posting is the act of taking content from one channel, and reformatting it for another. It is a helpful practice when you are low on time and budget. Make sure you reformat accordingly. You might change the captions Also recently, Instagram is not allowing TikTok logos to circulate.

What is “Social Proof”? Do I need it? Will it make me more money? (6 ways to generate social proof online for your business)

Social proof is a psychological and social phenomenon wherein people copy the actions of others in an attempt to undertake behavior in a given situation. The term was coined by Robert Cialdini in his 1984 book Influence, and the concept is also known as informational social influence. Wikipedia Gone are the days when big businesses can create campy campaigns and sell themselves. “brand Ambassadors”,Continue reading “What is “Social Proof”? Do I need it? Will it make me more money? (6 ways to generate social proof online for your business)”

I Started a Business Blog. Now What? 5 Ways to Come Up With Content!

We did it Joe… we did it. We launched your small business blog and it’s ready to go. But now the problem. CONTENT! Content is QUEEN! Have a regular schedule for how often you would like to publish. No idea is a bad idea. Keep a list, a journal, a Google Drive. Stay organized. Use Links. Post at 10:00 a.m. Monday through Thursday. I am giving you more than 5 ideas, sheesh.